From No Box to Drop Box: A Narrative Study of Communicating E-waste Recycling on Social Media

This study explored the small stories as a narrative analysis of communication e-waste on social media Instagram. The data this is mined from conversation and interaction between ewasteRJ team with their follower. Non-Governmental Organization focusing campaigning, collecting, recycling e-waste. Using analyzing story created by E-wasteRJ, finds 42 posts campaigning collecting introducing an e- waste drop box zone. result shows that account can distinguish stance-taking rescripting among followers participating in conversation. represented content post stance concerning handling. Dropbox central campaign education handling present every post. Finally, not only communicator experience itself all participants online conversation, especially when circulates through related hashtags. It enables new communicator.